WFA affiliated producers can use the WFA symbol to identify their products as having been grown according to WFA principles, i.e. without the use of synthetic chemicals, artificial additives, etc., and as originating from a local source, without the expense of organic certification. The low cost of the WFA symbol encourages even the smallest food producers to use it as a local marketing aid.
On joining the organisation, affiliates receive:
- a certificate
- the right to use the symbol on their products and in their advertising
- laminated posters to place at point of sale
- an initial supply of 100 sticky labels and WFA leaflets (more labels supplied at slightly below cost price, more leaflets supplied free)
- if required, their own page on the World Wide Web
- a quarterly newsletter, in either print or electronic format
- 10% discount on seeds from Tuckers Seed - click here for details.
Benefits to consumers
By buying WFA produce, consumers are assured of quality, wholesome food from a traceable, sustainable and local source, with the added assurance that they can personally check on production methods. Each producer must make his/her WFA pledge available on request, which details their growing and/or production methods. Consumers can demonstrate their support for WFA principles by becoming WFA supporters.
Benefits to local communities
By encouraging people to buy their food from local sources, a greater proportion of income stays in circulation within local economies. This will tend to strengthen local economies and help to alleviate social and economic deprivation in rural communities.
Benefits to the environment
WFA producers, following WFA principles, make a substantial contribution to the enhancement of the environment through their environment-friendly growing practices. Conservation of both plant and animal species is encouraged, wildlife is preserved, and the soil enriched through the use of natural, sustainable growing methods. By reducing the distances over which food is transported (‘food miles’), we will also reduce energy use and associated pollution.
Social benefits
The WFA encourages social cohesion by rebuilding the links between producers and consumers.