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The Power of We

This post is written for Blog Action Day 2012

How hard we humans work at the miracle of planting seed in the ground and watching it grow into food.

Because of course it doesn’t just “grow”, it has to be in fruitful soil, receive the right nutrients, the right amount of water, the right care.

It’s easier for big agribusinesses. They have the money to pour into artificial fertilisers, monster machines, massive advertising campaigns. But they’re essentially shallow because they’re not planted in the right soil and cannot put down deep roots. (OK, I’m sorry, enough with the laboured growth analogies!)

The green movement?

I’m never quite sure what we mean by the green movement. And perhaps that’s both its strength and its weakness. Dispersed, loosely defined, unclear leadership, political and apolitical. And yet difficult to grasp, to join.

But what I do know is that the different strands making up this “movement” are countless.

And like seeds growing underground they are putting down roots which are strong and which intertwine (So I lied about not using any more growth analogies).

Wholesome Food Association growers and customers are a small but important part of this movement. Together we are stronger. And slowly, with a lot of hard work, we are beginning to make a dent in agribusiness by offering alternatives.

Perhaps it’s time to pause and look back at how far we’ve come - together we do make a difference.

 

 

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